Product Advertising: National Reach 1/2 Page

Genomics Collaborative’s “Access” product was designed to allow for certain types of data and tissue sample use by large research collaborators. This national product teaser ad was placed in Nature, Nature Genetics, and Scientific American, and Nature: Bioengineering News. All ad placements were high profile (front-of-book or cover 2) and pulled well. At least three leads resulted in closed deals for collaboration.